About me
Professional Life
I’m currently working as a social media coordinator at Online Optimism, a digital marketing agency. I work with B2B and B2C clients in the tech, healthcare, and e-commerce industries.
In my daily professional life, you can find me creating organic content calendars, planning paid social campaigns, filming short-form videos for our company TikTok, and overseeing community management efforts.
Getting Personal
In my free time, you can still find me on TikTok talking about post-grad life and building my community at @michelletran22. If I’m not, on TikTok, I’ll be experimenting in the kitchen or obsessively taking pictures in restaurants to leave Yelp reviews.
Experience
Social Media coordinator | Online Optimism
April 2022 - Present
Produced a 286% follower growth and 7.8% engagement rate for a B2B client in six months
Create and manage TikTok content for an account with over 109K likes in 7 months
Lead strategic planning and execution of organic and paid social campaigns on LinkedIn, Twitter, Instagram, Facebook, and TikTok
Manage client and internal team relations as account executive
Company, Brooklyn Software Engineer
January 2015 - Present
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Company, Brooklyn Software Engineer
January 2015 - Present
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Company, Brooklyn Software Engineer
January 2015 - Present
Describe your responsibilities here. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc vitae lobortis nisi, a faucibus ligula. Maecenas imperdiet aliquam sem, id vestibulum ex euismod faucibus. Mauris ac iaculis ligula. Cras cursus a lacus sed tristique. Ut pretium dapibus nunc condimentum tempor. Nunc porttitor convallis justo, eu egestas odio sollicitudin in. Nunc hendrerit ultrices gravida. Morbi faucibus auctor eleifend. Nunc varius lacus ut tortor placerat, et scelerisque nisl semper. Nullam efficitur nulla vitae tellus congue consequat. Phasellus ac arcu eu enim sollicitudin interdum eu vitae neque. Sed sapien mauris, tincidunt volutpat quam vitae, ultrices hendrerit sapien. Morbi et dignissim libero. Ut et arcu eu ipsum rhoncus egestas. Aenean pharetra mattis orci, at luctus massa aliquam finibus. cursus a lacus sed tristique. Ut pretium dapibus nunc condimentum tempor. Nunc porttitor convallis justo, eu egestas odio sollicitudin in. Nunc hendrerit ultrices gravida. Morbi faucibus auctor eleifend. Nunc varius lacus ut tortor placerat, et scelerisque nisl semper. Nullam efficitur nulla vitae tellus congue consequat. Phasellus ac arcu eu enim sollicitudin.
Skills and Certifications
Bilingual in Vietnamese and English.
Experienced in Facebook Ads Manager, LinkedIn Campaign Manager, Sprout Social, Hootsuite, Canva, Tableau, Microsoft Office, and Google Workspace.
Certified in Google Analytics for Beginners, HubSpot Content Marketing, and HubSpot Social Media Marketing.